Amazon Ads Profit Optimization

Stop Managing Ads.
Start Managing Profit.

Built for Amazon advertisers who are done guessing whether their ad spend is actually working.

Keep more of your book royalties. Find the waste. Back the winners.

Apply for the Founding 50 Get My Free Profit Audit

$99/month founding offer  ·  Limited to 50 accounts  ·  No contract

Performance This Month ▼
TACoS
32.4% ↓ from 41%
Ad Spend $411.47
Royalties $1,247.00
Est. Profit $835.53
AdsGame Score
74/100 Good ✓
Campaigns Active 12
Pending Actions
3 Review →
Based on verified KDP royalty data
Illustrative data

"Most Amazon advertisers measure the wrong thing."

ACoS tells you what you spent relative to what sold. It doesn't tell you if the sale was profitable — or if the ad that drove it earned its cost. AdsGame closes that gap.

How it works

Know what to stop. See where to grow.

Reduce waste

Spot ads that spend without earning. Stop the bleed before it compounds.

Find what works

Identify stronger keywords and campaigns that deserve more budget behind them.

Spend with purpose

Move budget toward better opportunities. Every dollar earns its place or it goes elsewhere.

The Platform

Every decision, visible.

AdsGame surfaces what's working, what's wasting, and what action to take next — in one dashboard.

Campaign Audit SP · 12 campaigns
PGFFTD-HI-AU ACoS 28% Keep
PGFFTD-LO-AU ACoS 44% Review
PGFFTD-EX-KW ACoS 19% Keep
ROMANCE-AUTO ACoS 71% Pause
8 Keep  ·  2 Review  ·  2 Pause
Illustrative data
Pending Recommendations 3 actions
↓ bid Lower bid: PGFFTD-LO-AU
$0.68 → $0.54  ·  Save ~$12/mo
✕ neg Add negative: "free kindle"
AUTO campaign  ·  0 sales, $8.40
↑ bud Raise budget: PGFFTD-HI-AU
$15/day → $20/day (winner)
Illustrative data
TACoS Trend Last 6 weeks
Week 1
82%
Week 2
71%
Week 3
58%
Week 4
42%
Week 5
35%
Week 6
32%
↓ 61% improvement over 6 weeks
Illustrative data
Your Control

Your account. Your call.

Review every recommendation before anything changes. Approve what makes sense. Skip what doesn't. Turn on full automation only when you're ready.

  • Every bid change reviewed before it goes live
  • Every negative keyword requires your sign-off
  • Switch to autopilot at any time — or never
Recommended change
Lower bid
PGFFTD-LO-AU
$0.68 → $0.54
ACoS 44% → target 30%
✓  You approve before it goes live
The Mechanism

The same logic. Every week. Automatically.

AdsGame runs the same optimization logic every week — finding waste, protecting winners, improving allocation, scaling what works. It doesn't stop when you log out.

Cut the bleed
BLOCK
Stop unnecessary spend before it compounds into wasted weeks.
→
Promote winners
HARVEST
Find the terms proving they can convert and move them forward.
→
Shift budget
ALLOCATE
Move dollars toward stronger opportunities based on evidence.
→
Back what earns
SCALE
Increase spend where the numbers justify it. Scaling is earned.
→
Every week
REPEAT
Advertising changes. The Profit Loop is continuous.
The AdsGame Plan

There's a proven path to 10–20% ACoS.

Every author starts in Discovery. Most never leave it — because the optimization logic is missing. AdsGame maps the five phases and runs the mechanics that move you through them.

1
Discovery
60–150% ACoS
Campaigns are learning. High ACoS is normal — the algorithm is mapping which keywords convert for your books.
↓
2
First Harvest
40–70% ACoS
AdsGame identifies the search terms proving they convert and promotes them to Exact-match campaigns.
↓
3
Pruning
30–50% ACoS
The optimizer adds negatives aggressively and raises bids on proven terms. This is where ACoS drops fastest.
↓
4
Scaling
20–35% ACoS
A proven keyword library drives consistent sales. Budget expands where the data justifies it.
↓
5
Mature
10–20% ACoS
Ads amplify organic rank rather than substitute for it. The ad-to-organic flywheel is fully spinning.

AdsGame tracks your phase in your client dashboard and adjusts optimization logic accordingly.

Founder Account
80–90% ACoS before
→
30–40% ACoS after
Consistently for months
Taylor Matijevich

Built from a real problem.

I wasn't looking to build software. I was losing money on Amazon Ads and couldn't figure out why. Every tool showed me more data — none of it told me what to do. AdsGame is what I built to answer the one question that actually matters: is this ad dollar earning its keep?

Taylor Matijevich, Founder

Founder result shown. Individual results vary by account, product economics, market conditions, campaign history, structure, and execution.

The Founding 50

Help shape AdsGame.

The first 50 accounts get founding access at $99/month — locked while continuously active. Public launch price is $199/month on January 1, 2027.

What's included
  • ✓ Full campaign sync (SP + SB)
  • ✓ Weekly optimization loop
  • ✓ Pending approvals queue
  • ✓ Client portal dashboard
  • ✓ Weekly + monthly reports
  • ✓ Priority founder support
Founding 50 Price
$99 / month
Standard (Jan 2027): $199/mo
Founding saves: $100/mo
  • ✓ No setup fee
  • ✓ No long-term contract
  • ✓ Cancel anytime
  • ✓ 30-Day Earn Its Keep Guarantee™
Apply for the Founding 50

Founding rate locked while continuously active.

Ready to find out what your account is actually doing?

Apply for the Founding 50 Get My Free Profit Audit

$99/month  ·  Limited to 50  ·  No contract  ·  Cancel anytime